Digitalist
Customer Experience Consulting

Customer Experience Consulting

Not just good, but excellent UX

Strategically guide and manage your customer experience to be distinctive, adored by customers, and business-savvy with our CEM consulting

Embracing changeMost common customer experience challenges

Fragmented customer journeys

Many businesses suffer from disjointed customer touchpoints, which can confuse and frustrate users. For instance, a leading e-commerce retailer faced challenges with its customer journey continuity, leading to cart abandonment rates soaring above industry averages.

How to ensure seamless customer journeys?

  • Map customer journeys to identify and remove friction points.
  • Implement targeted improvements based on user behavior data.
  • Continuously optimize processes to maintain smooth experiences.
  • Lack of personalization

    Generic interactions fail to capture customer interest and can lead to decreased engagement and conversions. A tech company struggled with low engagement due to impersonal marketing messages that didn’t resonate with users.

    How to drive better customer engagement and conversions?

  • Use customer data insights to tailor content and offers.
  • Personalize communications to reflect user preferences.
  • Test and refine strategies to continuously improve relevance and performance.
  • Inefficient feedback loops

    Without effective feedback channels, companies can't quickly address customer dissatisfaction, harming their reputation. A hospitality client experienced declining satisfaction scores because guest feedback wasn’t actively integrated into their services.

    How can feedback loops boost customer satisfaction in real time?

  • Set up real-time feedback channels to capture immediate customer insights.
  • Integrate feedback directly into operational improvements.
  • Monitor outcomes regularly to ensure continuous improvement and customer satisfaction.
  • Contact us
    Yes, do it!

    Crafting experiences that resonate

    We believe in a holistic approach to CX. By integrating customer insights, analytics, and cutting-edge technology, we redesign your customer journey to be as engaging, cohesive, and personalized as possible. For example, a financial services company leveraged our CX consulting to revamp its digital platforms, resulting in a 30% increase in customer engagement and a significant reduction in service-related calls.

    Our strategy focuses on dismantling the barriers to a seamless customer experience, fostering an environment ripe for continuous improvement. We align technology, design, and strategy to create feedback-rich ecosystems that drive business growth.

    Customer experience highlights

    +20%

    Elevated customer satisfaction

    Following our strategic interventions, clients typically report a 20% increase in customer satisfaction scores, reflecting the tangible benefits of a refined CX.

    +15%

    Boosted retention rates

    A personalized, seamless customer journey can elevate retention rates by as much as 15%, as evidenced by our work with a leading software provider

    +10%

    Enhanced customer lifetime value

    Businesses that partner with us for CX enhancement often see a 10% rise in customer lifetime value, showcasing the lasting impact of exceptional customer experiences.

    Realizing the vision is a collaborative journey

    We ensure your customer experience efforts are aligned with clear, strategic objectives, making them measurable and impactful. By defining specific experience goals, understanding customer needs deeply, and prioritizing actions clearly, we help you deliver meaningful experiences consistently.

    Strategic customer experience positioning

    Businesses often struggle to articulate what truly differentiates their customer experience. We help you clearly define your strategic customer experience position, ensuring it aligns closely with your brand and business objectives.

    • Map out competitive positioning based on clearly defined customer value dimensions (functional, emotional, symbolic, economic).
    • Develop differentiated value propositions tailored to target customer groups.
    • Establish clear, measurable experience attributes and promises.

    Customer experience roadmap development

    Companies frequently face challenges when translating their strategic visions into practical actions. Our approach helps your business translate vision into a concrete, actionable roadmap that ensures systematic improvement.

  • Identify and prioritize key development areas based on gap analysis.
  • Create detailed plans, timelines, and assign clear ownership for initiatives.
  • Provide practical frameworks and tools to guide implementation.
  • Integral services and methodologies

    Businesses struggle to effectively implement customer experience strategies. We use proven methods to make customer experiences practical, measurable, and continuously improving.

    • Advanced journey mapping & analytics
    • Tailored personalization frameworks
    • Real-time customer feedback integrations
    • Seamless digital ecosystems development
    • Iterative improvement workshops
    Contact us
    We'll take care of the rest.

    Some of our clients

    Posti

    A gamified Route Master app to improve employee engagement and reduce turnover for Posti’s mail carriers.
    People in Tampere

    City of Tampere

    Digitalist partnered with Tampere to redesign employment and integration services through stakeholder workshops and service design, enhancing customer experience and preparing for the 2025 TE services reform.
    People in Helsinki

    Helsinki City  I  Hel.fi

    Digitalist partnered with the City of Helsinki to develop a customer research program for the hel.fi renewal, engaging over 4,000 residents, improving services through continuous testing, and fostering agile development.

    Reach
    out
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    out!

    Mikko Koivisto
    Creative Director
    mikko.koivisto@digitalistgroup.com