Digitalist

Viking Line
Pre-Order Application for new customer experiences

Mobile screens with VikingLine app

Viking Line | Digital distruption as an opprtunity

The goal was to create a future proof digital platform that could operate across smartphone, tablet and laptop devices.

  • CX consulting
  • Integrations
  • Digital product development

Leaders in cruise & passenger journeys on the Baltic Sea, Viking Line carries almost 7 million passengers a year.

Viking Line saw digital disruption as their opportunity to differentiate their offering and create new passenger experiences.

The goal was to create a future proof digital platform that could operate across smartphone, tablet and laptop devices. The focus was on building a new innovative onboard experience that set Viking Line ahead of the competition and paved the way for future services.

How we've helped Viking Line

A digital ecosystem

We started with interviews, workshops and focus groups with actual passengers and Viking Line personnel. Working collaboratively throughout the design and build process, we delivered a digital ecosystem with onboard apps, an eCommerce solution, and an onboard WiFi solution that keep the app working even at sea.

What we did

Onboard Apps: Created apps that offer various features and services to passengers, improving their onboard experience.

eCommerce Solution: Developed an eCommerce platform for seamless booking and purchasing, both pre-journey and during the trip.

Onboard WiFi Solution: Implemented a reliable WiFi solution to ensure the app and other digital services work efficiently even at sea.

Ranked #1 travel application in Finland

With the mentioned approach we provided better visibility for the investment and its impact on customer experience and revenue outcome. Just a few days after launch, the app became the #1 travel app in Finland and #2 travel app across Scandinavia.

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Digital Transformation

We guide your business through digital transformation, integrating technology to boost efficiency, enhance customer experiences, and ensure future growth.
Multiple open laptops in the forest

Integrations & Architecture

We optimize your systems with seamless integrations and robust architecture, ensuring smooth operations and data flow across your business.

Digital Product Development

We develop user-centric digital products by combining customer insights, design thinking, and agile technology. Our solutions are scalable, flexible, and constantly evolving to drive growth and ensure a seamless user experience.